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Green Power use supports sustainability efforts of carpet industry
BASF achieves Green Power Leader status with TVA

FLORHAM PARK, NJ, May 21, 2009 – BASF today announced that its use of “green power” for a portion of its carpet-backing latex production has earned the company “Green Power Leader” status in the Tennessee Valley Authority (TVA) Green Power Switch Program®. TVA's green power, which is derived from solar, wind and methane gas, is Green-e certified*.

“Our purchase of Green Power for carpet-backing latex production at our Chattanooga, Tennessee, facility is important to a number of our carpet customers,” said Bert Templeton, Carpet Business Manager for the BASF Dispersions and Pigments business in North America. “This is but one of many tools BASF is offering its customers to give them a competitive edge, in addition to supporting the development of renewable energy resources in the region."

“The TVA Green Power Switch® program helps to reduce the environmental impact of electricity production from use of coal and oil,” said Gerhard Schumacher, Operations Director for the BASF Dispersions and Pigments business in North America. “Although it comes at an extra cost, it provides a way for manufacturers to reduce the carbon foot print of their operations and their customers’ products.”

For BASF, sustainable development means integrating environmental protection and social responsibility in business processes so that they contribute to long-term economic success. BASF is the leading chemical company in the sustainability index - the Dow Jones Sustainability Index (DJSI World). In 2008, BASF shares were included in the DJSI-World for the eighth year in succession.  The companies included in the DJSI-World are selected out of all 2,500 members of the Dow Jones Global Index on the basis of sustainability criteria and only the top 10 percent in each industry group are selected. BASF was recognized for its climate strategy, its environmental and social reporting and for developing innovative and eco-efficient products. In addition, BASF is the world's first company to present a comprehensive carbon balance for its operations. The results show that BASF products can save three times more greenhouse gas emissions than the entire amount caused by the production and disposal of the company's products.

For more information on the TVA Green Power Leader Program, please visit

*Green-e is the nation's leading independent consumer protection program for the sale of renewable energy and greenhouse gas reductions in the retail market. Green-e offers certification and verification of renewable energy and greenhouse gas mitigation products. It is a program of the Center for Resource Solutions.

 BASF - The Chemical Company. We don't make a lot of the products you buy. We make a lot of the products you buy better.®

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 15,000 employees in North America, and had sales of approximately $17.5 billion in 2008. For more information about BASF’s North American operations, or to sign up to receive news releases by e-mail, visit

BASF is the world’s leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics and performance products to agricultural products, fine chemicals, as well as oil and gas. As a reliable partner, BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges, such as climate protection, energy efficiency, nutrition and mobility. BASF has approximately 97,000 employees and posted sales of more than €62 billion in 2008. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at

For more information, contact:
Bill Pagano
BASF Corporation
Tel: (973) 245-6071

Maureen Paukert
BASF Corporation
Tel: (973) 245-6077

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