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BASF opens new coatings manufacturing plant in Monterrey, Mexico
Customers will benefit from faster delivery, local color matching, enhanced service

MONTERREY, Mexico, December 17, 2004 -- BASF’s coil coatings customers in the Mexican state of Nuevo Leon will benefit from faster product delivery and an enhanced level of service, thanks to a new paint-on-demand (POD) manufacturing plant in Monterrey.

The state-of-the-art plant is a satellite operation of BASF’s site in Tultitlan. The plant will provide small-batch production and delivery of products to major coil coaters based in the region. In addition to production capabilities for batches of 1,000 liters or smaller, the new facility includes a laboratory and technical service facilities. The plant will initially employ 10 people who will be responsible for local production and supply, field technical support, development of new colors and color matching.

"Helping our customers to be more successful is one of our most important goals," said Peter Fischer, Managing Director of BASF Coatings de Mexico. "The new facility will help us achieve that goal by bringing BASF close to our key coil coatings customers in Mexico. The new paint-on-demand capability will enable us to provide effective service and shorten product delivery lead times to less than five days."

Thomas Hoenle, Director of BASF’s Industrial Coatings business in North America, said, "Mexico is the important growth market for coil coatings in North America, and our strategy focuses on partnering with our key customers, forming a 'high-performance' team consisting of technical, manufacturing and marketing experts, and offering our customers the best solutions to their needs – an approach that BASF calls 'zero headaches.'"

The new BASF plant will manufacture coatings utilizing several technologies to meet a variety of customer requirements and specifications. The products produced in the plant will include BASF’s Fluoroceram PVDF coatings as well as Polyceram 3100 and 3200 polyester coatings. The plant will also produce BASF’s new Superl SP II ULTRA-Cool siliconized polyester, an innovative "cool" coating that offers high reflectivity in a wide range of colors, including medium and dark colors. By keeping the interiors of buildings cooler, without sacrificing color selection, BASF’s cool coatings help to reduce the consumption of energy used for cooling, an important consideration in warm and sunny climates like Mexico’s.

BASF - The Chemical Company. We don't make a lot of the products you buy. We make a lot of the products you buy better.®
BASF Corporation, headquartered in New Jersey, is the North American affiliate of BASF AG, Ludwigshafen, Germany. We employ about 11,000 people in North America and had sales of approximately $9 billion in 2003. For more information about BASF’s North American operations, or to sign up to receive news releases by e-mail, visit www.basf.com/usa.

BASF is the world’s leading chemical company. Our goal is to grow profitably and further increase the value of our company. We help our customers to be more successful through intelligent system solutions and high-quality products. BASF’s portfolio ranges from chemicals, plastics, performance products, agricultural products and fine chemicals to crude oil and natural gas. Through new technologies we can tap into additional market opportunities. We conduct our business in accordance with the principles of sustainable development. In 2003, BASF had sales of approximately $42 billion. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA), New York (BF), Paris (BA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.

About BASF Coatings de México
BASF Coatings de México employs approximately 400 people. Its headquarters and largest manufacturing plants are located in Tultitlán, north of Mexico City. In addition of coil coatings, BASF Coatings de México produces high quality automotive OEM coatings, mainly primers, waterborne and solventborne basecoats and clear-coats. In this segment BASF Coatings de México holds the leading position in the Mexican market and exports to the United States. Last year the company won the GM Supplier of the Year award, and this year the VW Group Award for suppliers in the NAFTA region.

For more information, contact:
Andy Ladak
BASF
Tel: (248) 948-2088
E-mail: ladaka@basf.com


 

 

     
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